I was just watching the Colbert Report and Sam Waterston was on,
touting Unity08.
Except that both he and Colbert kept pronouncing it as
Unity-oh-Eight dot com, not Unity-zero-Eight dot com.
I knew what they meant of course, but I decided to see
what was at Unityo8. Naturally, they don't own the domain, despite having existed for more than a year.
Such incompetence.
As for their third-way platform, I expect that they would
act as a spoiler, most likely splitting the Democratic vote,
as Nader (cursed be his name) did in 2000.
Their list of sponsors is quite suspect too.
Irregular Times lists a number of problems with Unity08.